Putting a Foundation Under a Writing Dream

“If you have built castles in the air, your work need not be lost; that is where they should be. Now put the foundations under them.”
― Henry David ThoreauWalden

Anyone who knows me has heard me vent about the quality of writing in many of the public relations students I teach, and the issues I have with the textbook we use in class. I have spent the past several years collecting articles to supplement the perceived gaps in the textbook, and writing handouts about specific elements when I couldn’t find anything that explained issues or techniques to my satisfaction. But despite all this, I’m still not satisfied. And since I’ve always detested people who sit there and bitch about something, yet won’t lift a finger to improve the situation, I’ve decided to write my own book on PR writing. So there.

Now it’s no longer just a writing dream – or maybe that’s a nightmare? Now it’s down in black and white, posted out there for the entire world to see: I. Am. Writing. A. Book.

Now I don’t have a choice. And to make it even more definite, I’m setting a goal of finishing the first draft by Labor Day. So check back periodically and I’ll keep you posted on how it’s going. And if any of my PR or marketing colleagues have suggestions or pet peeves they’d like to see covered, feel free to submit them, and I’ll see if I can work them into the book – with proper credit, of course!

Now on to the writing!


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