Category: PRSA

Farewell to Arthur Yann, APR

Last Thursday night, Arthur Yann, Vice President of Public Relations for the Public Relations Society of America, was doing something most of us do every day. He was commuting home from a long day at work when he suffered a massive heart attack and passed away. He was only 48. Just a few months younger …

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Why PR Can’t Write – Sunday Coffee Contemplations

There seems to be a universal complaint that young public relations professionals can’t write. At the 2011 Public Relations Society of America International Conference this month, I ended up in several discussions about the lack of good writers and how it’s a problem for the profession. There’s a very good reason for the lack of …

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