Tag: advertising

May 08

Sunday Coffee Contemplations: Election Commercials Killed Creativity

Brace yourself: it’s election season, and advertisers are beginning to demonstrate an absolute lack of imagination by trotting out election-themed commercials, led by Burger King and Kentucky Fried Chicken. As if the real politicians aren’t off-putting enough, we’re now forced to endure fake election debates over the merits of food that many of us don’t …

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May 12

Sunday Coffee Contemplations: Advertising’s Struggle for Relevance

At first, I thought this post would be about the dangers of thinking a particular communication tool, social media, is the strategy. But as I reread Scott Elser’s column in Inc., “Is Social Media Advertising or PR,” I realized it’s the desperation of advertising’s search for relevance in an environment that is increasingly becoming adept …

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