I recently read a blog post from someone I know who’s hunting for a job. It was posted on Facebook and, I’m assuming, other social media sites as well, which is bad, because in it he makes a strong case against ever being hired in the PR profession. I’ve observed this person, and even made …
Tag: online presence
Sep 21
Staples Stepping Over the Privacy Line?
Yesterday, I visited Staples.com to check the price of an item before heading over to my local store. Today, I received this in my email: I understand the need for cookies to allow pages to load faster – I get it, I truly do. But I was on a brand new computer that I’d never …
Jul 31
Why Do Marketers Ruin Everything? Sunday Coffee Contemplations
Why does marketing seem to ruin every new communication tool? President Obama is in hot water today with the Twitterverse for sending repeated tweets urging that followers put pressure on their legislators over the budget impasse. Mashable reports his account lost 36,000+ followers. As more and more people flock to Twitter (yes, pun definitely intended) the …
Apr 14
A Tale of Two Writers: What Happens When Blogging Goes Bad?
I’m sure you’ve heard it all before: You’re starting a new professional business venture, and you’re getting advice that establishing your professional image online is an important step you must take toward helping your business find success. So you create a website, carefully populated with information relevant to your customers/clients. You sign up for Twitter, …