Tag: PR

PR People Don’t Just Lie, We’re Unethical Propagandists As Well

Public relations is nothing more than propaganda, or so a different discussion posited At first I couldn’t believe this was a serious discussion, and responded with: Oh, here we go again! Discussing the difference between propaganda and PR is like discussing the difference between a doctor and a stethoscope. Propaganda, publicity, media relations, speechwriting, public relations strategy …

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PR People are Unethical, Manipulative Liars

PR people are unethical, manipulative liars – or so a couple of LinkedIn discussion threads I’ve been following the past few weeks would have you believe. The first thread, in the Public Relations Society of America (PRSA National) group, featured a professor who was asked by a student “Do you think PR people are ‘supposed’ …

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PR Pros: How to know when you’re overqualified?

OK, you are a public relations professional of a certain age, with a certain level of expertise. You find yourself adrift in the current job market, fruitlessly networking, applying to one posted position after another, with no results in sight. You are, in fact, entering the Overqualified Zone. How do you know when you’re overqualified? Like any …

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A Tale of Two Writers: What Happens When Blogging Goes Bad?

I’m sure you’ve heard it all before: You’re starting a new professional business venture, and you’re getting advice that establishing your professional image online is an important step you must take toward helping your business find success. So you create a website, carefully populated with information relevant to your customers/clients. You sign up for Twitter, …

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Public Relations Vs. Propaganda

Public Relations‘ perpetual problem: It’s Monday morning after a long weekend, I’m trying to chase away the grouchy mood with copious amounts of coffee and the silliness has already started. Waiting in my inbox was a LinkedIn discussion on whether public relations is a form of propaganda or two different concepts. My response follows: Oh, …

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What’s Wrong With PR?

I’m skipping today’s planned post in favor of a question: What’s wrong with PR? I opened my inbox this morning to see yet another post from another in an endless line of journalists complaining about PR people sending irrelevant, annoying press releases: Peeve, Burr and Hosanna: Editorial Director Sounds Off On PR’s Most Irritating Habits. I …

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How Do You Know What Words to Use?

“How do you know what words to use?” An innocent question from a non-writer learning the ropes in public relations occupied much of my mind over the weekend. I jokingly refer to myself as a professional wordsmith, but this question left me at a loss. How to explain what I do instinctively, without thinking? How …

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