Tag: Public relations campaign

AMEC’s PR Measurement Week in New York a Rare Opportunity

The International Association for Measurement and Evaluation of Communication (AMEC) is joining with PR heavyweights Cision and Vocus to staging Measurement Week in New York September 15th to 19th, with the goal of bridging the gap between understanding the value of PR measurement and actual practice. The event will feature more than 16 speakers who …

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Public Relations Vs. Propaganda

Public Relations‘ perpetual problem: It’s Monday morning after a long weekend, I’m trying to chase away the grouchy mood with copious amounts of coffee and the silliness has already started. Waiting in my inbox was a LinkedIn discussion on whether public relations is a form of propaganda or two different concepts. My response follows: Oh, …

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