Tag: writing

Feb 01

A “They” by Any Other Name…

Their, they’re and there. Whom and whose. The Oxford comma. The singular “they” pronoun. To English language purists, them are fightin’ words! The Guardians of Grammar will fight to the death to protect the purity of the English language, and these are the battles at the forefront of the language wars. The singular they has …

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Jul 30

Guilty Pleasures

Some random thoughts on a Sunday morning: I’m sitting here, wondering how many more steps am I going to have to take to offset the fact that I indulged in a childhood craving for blueberry PopTarts™ this morning, which started me thinking about guilty pleasures – you know, those things we know we shouldn’t do, …

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Dec 10

Sunday Coffee Contemplations: Battling the Blog

Why is it so hard to write a blog post? I have my own personal blog (obviously, you’re reading it), plus my company blog, and to top it off, I teach writing to aspiring PR professionals. Should be a breeze, right? Except that it isn’t. Just look at how long it’s been since my last …

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Dec 25

Six PR Skills in Short Supply – Sunday Christmas Coffee Contemplations

The end of the year is customarily a time for reflection on the past and prognostications for the future. This past week, PR maven (such an inadequate and overused word for someone who’s so much more) Gini Dietrich posted a list of six skills that every PR pro needs in this digital world on her …

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Oct 30

Why PR Can’t Write – Sunday Coffee Contemplations

There seems to be a universal complaint that young public relations professionals can’t write. At the 2011 Public Relations Society of America International Conference this month, I ended up in several discussions about the lack of good writers and how it’s a problem for the profession. There’s a very good reason for the lack of …

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Sep 18

What Makes Good Grammar – Sunday Coffee Coffee Contemplations

Watching Hugh Laurie on CBS Sunday Morning the day after grading papers, it suddenly struck me how grammatically correct his speech is, which is not normally the case. Written English and spoken English are usually very distinctly different, especially when you are dealing with American English instead of the Queen’s own. So what about Hugh …

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Apr 01

Writing the 60 Second Pitch

In public relations writing, half the battle is coming up with ideas to the media. Some would say that’s the easy part, others claim it’s the hardest part of their job. Either way, once you have your idea, the work of figuring out how to shape your idea into a story that reporters and editors …

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Mar 24

What’s Wrong With PR?

I’m skipping today’s planned post in favor of a question: What’s wrong with PR? I opened my inbox this morning to see yet another post from another in an endless line of journalists complaining about PR people sending irrelevant, annoying press releases: Peeve, Burr and Hosanna: Editorial Director Sounds Off On PR’s Most Irritating Habits. I …

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Mar 23

(Un)Common Courtesy – Death of the Thank You Note

Anne Buchanan recently wrote a thought-provoking article , Why You Will Never Get Hired at Our PR Firm, that should be required reading for every job hunter out there. Several of the responses should also be required reading – particularly those on the doing the hiring. Anne’s blog post detailed the complete lack of manners …

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Mar 22

Damn the Dash

Gordon Bennet writes on Utne Reader about the overuse of the em-dash as an all too convenient punctuation mark, and condemns the neglect the simple pleasures of the semicolon. Is it neglect, or laziness, as he suggests? Or is the semicolon outdated and destined for oblivion? And who knew there were more than one kind of …

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